| 出版年月 |
著作類別 |
著作名稱 |
作者 |
收錄出處 |
| 2018-06 |
期刊論文
|
The Antecedents of Brand Loyalty Building in a Facebook
Fan Page
|
[1] Chen, G.L. & Yang, S.C. |
International Journal of Innovation in Management
|
| 2017-06 |
期刊論文
|
外匯選擇權驚魂記 |
楊書成、康家錞 |
管理個案評論
|
| 2016-06 |
期刊論文
|
The Role of Top Management and Dynamic Capability in Inter-Organizational Information System Assimilation |
Yang, S.C., Kang, C.C., & Zhao, Z.Y. |
International Journal of Innovation in Management
|
| 2015-09 |
研討會論文
|
The Effect of Virtual- Service Quality on Continuous Usage Intention of Facebook Page |
Yang, S. C., Hsiao, Y. T., & Su, W. Y. |
|
| 2015-09 |
研討會論文
|
The Effects of Social Currency on Brand Loyalty |
Yang, S. C. & Chang, W. T. |
|
| 2014-12 |
研討會論文
|
The Effects of Perceived Value on Facebook Post Sharing Intention |
Yang, S. C., Chang, W. T., Hsiao, Y. T., & Chen, B. Y. |
|
| 2014-12 |
研討會論文
|
以框架效應與廣告推薦訊息探討 Facebook 上App 廣告之廣告效果研究 |
楊書成、劉立德、許家齊、陳正華 |
|
| 2014-12 |
研討會論文
|
影響手機遊戲 IAP 意圖之消費者動機－以神魔之塔為例 |
楊書成、王健綸、洪巧庭、蔡耀賢、謝承豫 |
|
| 2014-11 |
研討會論文
|
V-SQUAL: A Multiple-Item Construct for Measuring Consumer Perceptions of Service Quality on Facebook Page |
Yang, S.C., Chang, W.T., & Hsiao, Y.T. |
|
| 2014-04 |
期刊論文
|
落實分潤的聯合行銷策略－微程式的Life+服務平台 |
楊書成、陳美如、傅振瑞、胡昕昀、吳騰彥 |
管理評論
|
| 2014-04 |
研討會論文
|
2014 International Conference on e-Commerce, e-Administration, e-Society, e-Education, and e-Technology (e-CASE & e-Tech 2014) |
Yang, S.C. |
|
| 2014-03 |
期刊論文
|
線上購物服務失誤類型與補救策略、認知公平與補救後滿意度之關係 |
郭英峰、伍啟銘、楊書成、顏士庭 |
電子商務學報
|
| 2013-12 |
研討會論文
|
Facebook商業粉絲專頁態度之研究－訊號理論與動機理論觀點 |
楊書成、姚思妤、施喬心 |
|
| 2013-06 |
期刊論文
|
Effects of Inertia and Satisfaction in Female Online Shoppers on Repeat-Purchase Intention: The Moderating Roles of Word-of-Mouth and Alternative Attraction |
Kuo, Y.F., Hu, Z.L., & Yang, S.C. |
Managing Service Quality
|
| 2013-03 |
研討會論文
|
The Antecedents and Consequences of Inter-Organizational Information System Assimilation |
Yang, S.C., Chao, Z.Y., & Yao, S.Y. |
|
| 2013-02 |
期刊論文
|
Sense of Virtual Community and Knowledge Contribution in a P3 Virtual Community: Motivation and Experience |
Chen, G.L., Yang, S.C.*, & Tang, S.M. |
Internet Research
|
| 2012-12 |
研討會論文
|
社群網站廣告效果影響因素之研究─以Facebook為例 |
楊書成、林冠宇、姚思妤 |
|
| 2012-07 |
研討會論文
|
The Role of Top Management and Dynamic Capability in Inter-Organizational Information System Assimilation |
Yang, S.C., Chao, Z.Y., & Chen, G.L. |
|
| 2012-05 |
研討會論文
|
Facebook中『讚』對廣告效果影響模式－溝通與說服模式觀點 |
楊書成、林冠宇 |
|
| 2012-03 |
期刊論文
|
從訊號理論與推敲可能性模式探討線上社群信任與忠誠度之研究 |
陳冠霖、楊書成*、馮文賢、唐順明、戴逸民 |
電子商務學報
|
| 2011-08 |
研討會論文
|
Explicit Knowledge and Tacit Knowledge Sharing |
Chen, G.L., Ling, W.Y., Yang, S.C.*, Tang, S.M., & Wu, W.C. |
|
| 2011-05 |
期刊論文
|
資訊服務業的營運模式變革－以博連資訊為例 |
楊書成、王凱、陳小芬、陳冠霖 |
中山管理評論
|
| 2011-01 |
研討會論文
|
Investigate the Effect of Blog Browsing Intention on Loyalty toward TV Show From the Perspectives of Experiential Marketing and Idolatry |
Chen, G.L., Yang, S.C.*, Tang, S.M., & Tai, Y.M. |
|
| 2010-12 |
研討會論文
|
探討顧客體驗與虛擬社群感對於知識貢獻之影響 |
陳冠霖、楊書成*、唐順明 |
|
| 2010-06 |
期刊論文
|
Investigating Tacit Knowledge Acquisition and Sharing from the Perspective of Social Relationships—A Multilevel Model |
Yang, S.C. & Farn, C.K. |
Asia Pacific Management Review
|
| 2010-05 |
研討會論文
|
跨組織資訊系統內化研究－高階主管與動態能力的中介角色 |
楊書成、趙仲宇、陳冠霖 |
|
| 2010-04 |
期刊論文
|
工作角色與生涯規畫的兩難－以首映創意執行長為例 |
王凱、戴基峰、楊書成 |
管理評論
|
| 2009-12 |
研討會論文
|
Framing Information Systems: An Institutional Perspective on CRM System Implementation |
Chen, H.F., Lin, A., & Yang, S.C. |
|
| 2009-11 |
期刊論文
|
Pirate or Buy? The Moderating Effect of Idolatry |
Wang, C.C., Chen, C.T., Yang, S.C., & Farn, C.K. |
Journal of Business Ethics
|
| 2009-11 |
期刊論文
|
沛錦科技的創業歷程－創業家精神與新創機會評估 |
陳小芬、楊書成、黃莉婷、陳建宏、戴基峰 |
中山管理評論
|
| 2009-11 |
研討會論文
|
Factors Influencing the Usage of Mobile Value-Added Service |
Wang, K., Lin, C.L., & Yang, S.C. |
|
| 2009-07 |
研討會論文
|
Exploring the Effects of Information Sharing on Organizational Dependence |
Tai, Y.M., Ku, Y.C., Lin, S.C., & Yang, S.C. |
|
| 2009-06 |
期刊論文
|
Social Capital, Behavioural Control, and Tacit Knowledge Sharing-A Multi-Informant Design |
Yang, S.C. & Farn, C.K. |
International Journal of Information Management
|
| 2009-05 |
研討會論文
|
從推敲可能性模式觀點探討線上社群信任與忠誠度之研究 |
楊書成、馮文賢、陳冠霖、戴逸民 |
|
| 2009-01 |
期刊論文
|
從體驗行銷觀點探討部落格瀏覽行為之研究－以超級星光大道為例 |
楊書成、陳冠霖、趙仲宇 |
管理評論
|
| 2008-12 |
研討會論文
|
Antecedents and Consequences of Sense of Virtual Community: The Customer Value Perspective |
Chen, C.D., Yang, S.C., Wang, K., & Farn, C.K. |
|
| 2008-11 |
研討會論文
|
從顧客體驗觀點探討影響部落格瀏覽行為之研究－以大學生樣本為例 |
楊書成、陳冠霖、趙仲宇 |
|
| 2008-07 |
研討會論文
|
A Study on Organizational Change within Higher Education Institutions from the Perspective of Social Exchange Theory |
Chen, P.R., Yang, S.C.*, Chen, T.H., & Chao, C.F. |
|
| 2008-07 |
研討會論文
|
The Adoption of Wikipedia: A Community- and Information Quality-Based View |
Wang, K., Lin, C.L., Chen, C.D., & Yang, S.C. |
|
| 2008-04 |
期刊論文
|
國際物流供應鏈的建構－新竹貨運High Cofident Tranportation 國際物流聯盟 |
王凱、黃莉婷、陳純德、楊書成 |
資訊管理學報
|
| 2007-12 |
期刊論文
|
出版產業的資訊能見度－以大智通文化行銷為例 |
楊書成 |
管理評論
|
| 2007-12 |
研討會論文
|
A Study on the Relationship among Social Embeddedness, Tacit Knowledge Acquisition, and Job Performance |
Chen, G.L., Yang, S.C., & Tai, Y.M. |
|
| 2007-12 |
研討會論文
|
Investigating Online Trust Formation and Duration: The Roles of Market Maven and Product Involvement |
Yang, S.C., Tai, Y.M., & Feng, W.H. |
|
| 2007-07 |
研討會論文
|
Exploring Tacit Knowledge Sharing Intention and Behavior within Workgroup from the Perspectives of Social Capital and Behavioral Control |
Yang, S.C. & Farn, C.K. |
|
| 2007-07 |
研討會論文
|
Investigating Tacit Knowledge Acquisition and Tacit Knowledge Sharing within Workgroup: A Social Relationship Perspective |
Yang, S.C. & Farn, C.K. |
|
| 2007-07 |
研討會論文
|
Pirate or Buy? Moderating Effects of Idolatry and Price Perception |
Wang, C.C., Chen, C.T., Yang, S.C., & Farn, C.K. |
|
| 2007- |
專書
|
旅遊電子商務 |
顧景昇、陳純德、楊書成 |
華泰文化
|
| 2006-08 |
期刊論文
|
An Investigation of Knowledge Sharing from a Social Capital Perspective: How Social Capital and Growth Needs Affect Tacit Knowledge Acquisition and Individual Satisfaction |
Yang, S.C. & Farn, C.K. |
管理學報
|
| 2006-07 |
研討會論文
|
Differences between the Motivators for Explicit Knowledge Sharing and those for Tacit Knowledge Sharing |
Yang, S.C., Ling, W.Y., & Farn, C.K. |
|
| 2006-05 |
期刊論文
|
Investigating Initial Trust Toward E-tailers from the Elaboration Likelihood Model Perspective |
Yang, S.C., Hung, W.C., Sung, K., & Farn, C.K. |
Psychology & Marketing
|
| 2005-09 |
研討會論文
|
Assessing the Direct and Indirect Effects of Social Capital on Individual Tacit Knowledge Acquisition |
Yang S.C. & Farn, C.K. |
|
| 2004-10 |
研討會論文
|
The Impact of Service Quality on Picking an ERP Consulting Firm: A Discrete Choice Model |
蘇柏全、王存國、黃莉婷、楊書成 |
|
| 1998-10 |
研討會論文
|
全球資訊網廣告內容對廣告效果影響之探討—網路雜誌之實驗室研究 |
李小梅、楊書成 |
|
主要學歷